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Classically Trained Wine Master Signs up For Farm Bureau Membership via Droid

November 10, 2010

By Julie Murphree, Arizona Farm Bureau


He’s not your average kind of guy.

Arizona Farm Bureau's Peggy Jo peeks over Gary Reeves shoulder as he signs up for membership on his Droid. Photo Credit: Julie Murphree

Classically trained multi-generational wine master, The Village of Elgin Winery Owner Gary Reeves likes to do it right and get right to it.

So when he came up to me on Saturday morning (November 6) before the start of the Festival at the Farm event to sign up for an Arizona Farm Bureau agriculture membership I did mention he could get on a computer and sign up online. “No, I want to do it now on my Droid.”

With the url plugged in and a few finger scrolls up and down (and sideways) he had the membership application filled out and credit card number sent in — done in what my grandma would explain, “faster than two shakes of a lamb’s tail.”

Since providing online renewal and new membership sign-up on www.azfb.org, approximately 25% of our current members have renewed online. So the tool is providing convenience. And, we’re excited that this suits our mobile customers — even those that have confessed to shopping via cell phone while stopped at a red light (but we won’t name names).

“Our winery wanted to support the Arizona Farm Bureau and do it immediately,” said Reeves. “The reality is that if I didn’t do it right then and there it would take another week to get around to joining. As easy as it was to do it there was no reason not to.”

Reeves added, “It really was one of the easiest forms to fill out online.”

Family-owned and producing wines in the traditional manner, Reeves’ winery is the largest producer of wine in the Sonoita valley. Explained Reeves, “Classically styled and aged in fine European wood, the wines reflect the subtle grace of Arizona terrior.”

If you go to The Village of Elgin Winery website you’ll discover a variety of quality wines to choose from.

The family also owns Four Monkey Wines.

You can find all their wines at Total Wines and More.

Focused on community, the family donates a portion of each bottle sold to researching a cure for autism and they also donate to the Wounded Warrior program.

Welcome to Arizona Farm Bureau Reeves family! We’re excited to have you on board!

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